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Mesajul publicitar al asociaţiei americane de protecţie a animalelor PETA este foarte clar: vegetarienii fac dragoste mai bine decât cei care consumă carne. PETA compară simultan în clip două cupluri în timp ce fac sex şi, evident, cuplu vegetarian este cel care câştigă duelul.
Citeşte şi SUPER BOWL. Reclama unui român, în cursa de 1 milion de dolari pentru difuzarea la pauza Super Bowl
Clipul ar fi trebuit să fie difuzat de CBS în timpul finalei campionatului de fotbal american, Superbowl, dar a fost respins, fiind considerat prea sexy. De subliniat că 30 de secunde de publicitate la Superbowl costă aproximativ 4 milioane euro. Superbowl se va juca pe 7 februarie, la Santa Clara, în California, între Carolina Panthers şi Denver Broncos.
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